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Free market-research tools can help with customer targettingSecrets For Starting A Business > Tips For Starting A Business - Targeting Customers"The internet is a wealth of information," says Fortini-Campbell. "Search on any topic and you will find websites, blogs and discussion rooms on everything imaginable." In addition to the great number of books available on market research and targeting customers (including her own), she recommends checking out the free market-research resources available in your state, county or municipal economic development offices to see which market segments are growing in your area. Fortini-Campbell is the author of Hitting the Sweet Spot - How Consumer Insights can Inspire Better Marketing and Advertising. See also: From Home
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